PARIS—To celebrate its Holiday Collector’s Series collaboration with Jonathan Adler, Lacoste hosted an exclusive event last June 24th inside the Petit Palais South Gallery and lush garden.
Polo shirts designed by Adler were worn by models playing mixed doubles on a tennis court installed in the gallery.
Under the portico surrounding the garden, guests were invited to play Jonathan’s favorite sport, ping pong.
French sound sensation Yelle gave an incredible live performance.
Guests received a Jonathan Adler for Lacoste summer paper fan—to keep the heat at bay for the rest of the week.
Bite-sized BBQ morsels along with baby burgers and hot dogs were served.
A dedicated Cosmo Bar ensured guests got into the New York state of mind even in Paris.
Desserts included charming mini cupcakes and doll-sized ice cream sandwiches.
Each year, Lacsote commissions a guest designer to re-imagine its iconic L.12.12 polo shirt as part of the Holiday Collector’s Series.
Past editions have included UK design stars Tom Dixon and Michael Young, Brazilian brothers The Campanas and most recently, contemporary Chinese artist Li Xiaofeng.
For the 2011 edition, which is the sixth in the series, Lacoste invited American designer Jonathan Adler to conceive an exclusive and equally exciting polo and packaging project that may very well leave you questioning whether it is better to give or to receive.
Known for work that mixes modernist forms with bold colors and groovy graphics, the Jonathan Adler name is a promise of impeccable craftsmanship and distinctive design. His contemporary yet timeless style—an aesthetic he calls ‘Happy Chic’—is every bit as vivacious and unique as the designer himself.
Committed to producing beautiful collectibles for the ages, the company’s motto is: ‘If your heirs won’t fight over it, we won’t make it’.
For the Lacoste Holiday Collector’s Series #6, Jonathan has created unique polos using contemporary twists on traditional needlepoint techniques, one of the crafts he often incorporates into his own design work.
“I love the way Lacoste feels totally contemporary but also has an element of nostalgia,” Jonathan continues. “With this Holiday Collector’s Series project, I wanted to evoke the nifty and sporty feeling of American country clubs in the 1960s.”
The Lacoste Holiday Collector’s Series #6 will be available in Manila this December in all Lacoste boutiques at Greenbelt 3, Rustan’s Makati, Rustan’s Tower, The Power Plant Mall, Megamall, The Podium, Mall of Asia, Gateway, Trinoma, Eastwood Mall, Newport Mall, Robinsons Galleria, Robinson’s Place Manila, Alabang Town Center – Corte de las Palmas, Ayala Center Cebu, SM Davao, and Abreeza Davao City.
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